Independence isn’t about being bigger, it’s about being faster, more focused, and more flexible.
In this Inman piece, Troy Palmquist and Lauren Henss, break down five strategies that only independent brokerages can truly execute, from agent-first decision making to hyper-local brand power and the freedom to innovate without layers of bureaucracy. As consolidation accelerates, it’s a timely reminder that leadership, clarity, and adaptability remain the real competitive edge.
A must-read for brokerage leaders building for longevity, not just scale.
