At FirstTeam® Real Estate, Behind the Agent™ means building real ownership and equity beyond just commissions.
Here, you’re empowered to be the CEO of your career.
Don’t risk staying boxed in while other leaders claim true ownership and build lasting value.
Build unlimited wealth, secure your future and lead without limits.
We don't build rosters. We build careers. We champion your ambition with a strategic career path and roadmap for success.
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Your brand front and center, backed by strategic marketing, visionary leadership, and real infrastructure.
Behind the Agent™ is backed by decades of excellence, now growing across the nation.
Top Broker Report published 02/2025 based on data available from 1/1/2009-12/31/2024, ALL CRMLS, All Property Types, All Prices, Aggregated Brokers. As reported by CRMLS participating associations/boards of REALTORS® in California. 2023 FirstTeam® and Competitor transactions as reported by TrendGraphix for CRMLS - Orange County, All Property Statuses, All Prices, All Property Types ©️ TrendGraphix.
Behind the Agent™ is more than a model It’s your gateway to purposeful growth and enduring impact. You’re not just earning commissions; you’re building an asset that generates wealth and a legacy that outlasts any market cycle.
Whether you’re growing a team, scaling your business, or ready for full office ownership, you gain flexible equity pathways that directly reward your leadership and commitment. At every step, you’re supported by proven resources, strategic guidance, and industry-best infrastructure.
With FirstTeam®, proximity to leadership is a true partnership. You receive direct access to decision-makers and thoughtful mentorship from those who’ve paved the way. Your expertise shapes the conversation, your ambition sets the pace, and your vision determines the destination.
FirstTeam® is proudly independent. That means no franchise fees, no investor influence, and no rigid rules. Agents at FirstTeam® get the freedom to innovate, brand themselves, and grow without sacrificing support. With over 75 years of combined world-class marketing experience and leadership. FirstTeam® offers what franchise brokerages can’t: partnership and career growth.
Transitioning from agent to business owner means building a scalable, branded operation that works beyond just your individual production. At FirstTeam®, the Behind The Agent™ model supports that shift with marketing infrastructure, legal protection, recruitment, and equity pathways for team leaders and ownership-minded agents.
Absolutely. Your brand takes the spotlight while our infrastructure works quietly behind the scenes to elevate your credibility and reputation. You’ll maintain market leadership and independence as you grow with a partner who puts your legacy first.
The FirstTeam Advantage
As an independent brokerage we offer what franchise brokerages simply can't match: freedom to innovate, personalized support, and a proven path to success. Our in-house marketing agency—with over 75 years of combined experience across real estate, luxury markets, and top consumer brands—works exclusively to elevate your personal brand and grow your market share.
We weren’t built on Wall Street or in Silicon Valley—we were built for agents. With founders and leaders who truly understand your business, we create real innovations that empower you, not investors. FirstTeam offers a robust ecosystem designed to nurture your growth at every stage of your career.
We empower agents to transform their business from a service into a lasting asset, unlocking financial freedom and limitless opportunity.
At FirstTeam Real Estate, partnership is at the heart of our culture. People are the soul of our company, which is why we're committed to putting our agents—and the clients they serve—first.
This is our Behind The Agent philosophy.
We believe that successful real estate agents are made, not born. That's why we've dedicated ourselves to providing the tools, training, and support to transform ambitious individuals into industry leaders. Your potential is our passion, and your success is our mission.
FirstTeam® offices function like teams, making it possible for every agent to set bigger goals and grow beyond what they could do on their own.
Avoiding franchises enables us to do things others cannot, creating new possibilities for agents.
We weren’t built on Wall Street or Silicon Valley. When key founders and leaders understand your business, you get a truly agent-centric company that innovates on your behalf.
Our approach is to help every agent convert their business from a service to an asset, creating freedom and opportunity for their future.